Kakao Talk and ABS-CBN Mobile Activation Launch Event
Kakao Talk and ABS-CBN Mobile Activation Launch Event – July 8-11, 2014
Offering a myriad of services, Lead Events PH specializes in various public affairs—from company conferences and corporate affairs to special events and even brand strategizing and brand activation. From 08-11 July 2014, Lead Events PH has serviced ABS-CBN Mobile Prepaid in partnership with Kakao Talk for its week-long activation plan.
What’s the one thing you want most to be unlimited and free?
For ABS-CBN Mobile Prepaid users, Kakao Talk is.
With a promo running from 7 July—7 October 2014, Kakao Talk, a multi-platform texting app for iOS, Android, BlackBerry, and Windows users, is offering free calls and chats devoid of mobile credits and internet connection.
As part of its first leg, the week-long employee engagement activation started on 08 July 2014 with a program called Yellow Spotting. In this part of the activation plan, Kakao Talk’s three (3) Brand Ambassadors (spotters, in this case) are tasked to look for something yellow, whether worn or held. When spotted with a yellow item or clothing, the ABS-CBN employee receives a Kakao Talk sticker. However, if s/he is an ABS-CBN mobile subscriber and a Kakao Talk user, the ABS-CBN employee is entitled to a Kakao Talk premium item of his/her choice—a button pin or an iRing.
On its third day, KakaoTalk’s Brand Ambassadors went on an office invasion around ABS-CBN where, similar to the first two days, they acted as spotters and gave out Kakao Talk yellow notebooks to the ABS-CBN mobile subscribers and Kakao Talk users. Following the giveaway, the contest mechanics were unveiled. The first ten (10) groups of five (5) membersto create a Kakao Talk group chat with creative answers to the question “What’s the one thing you want most to be unlimited and free?” win a Kakao Talk doll for each member of the group.
After which, the employees were personally invited to the employee engagement activation plan’s culminating activity at the Trellis Area.
In the said culminating activity, more freebies and prizes were given prior to the awarding of the Kakao Talk dolls to the lucky fifty (50) winners.
Sa ABS-CBN Mobile at Kakao Talk, unlimited and free ang saya dahil ang Kapamilya ay parating connected saisa’tisa.
With a wide array of services to offer, Lead Events PH can assist you in mounting a variety of events that will please you and your guests, assuring you best results and that all undertakings will be carried out smoothly and seamlessly. For hassle-free event planning, contact us at the information provided below.