Framesi S/S Collection Fashion Show 2015
Framesi S/S Collection
05 May 2015
Edsa Shangri-La Hotel
Metro Manila, Philippines
With tones and styles set by global brands, the world of hairdressing is continually transforming and developing. Coming from no less than one of the fashion capitals of the world, Italy, Framesi has come on the local scene, helping the Philippine hairstyling industry change the way they cut, style, and color.
Launched last 05 May 2015 at the EDSA Shangri-La Hotel, among the chosen few who first witnessed the Philippine launch of Framesi’s Spring/Summer Collection 2015 were distinguished hairstylists and salon owners alike.
Elevating our standards for hair care and design, world-renowned expert, Mr. Giovanni Damiani, provided the guests and attendees with an eye-opening, informative demo, bringing to life the two main looks of Framesi’s newest collection—Cultural Shake and Studio 54—as complemented by fashion designer Michael Leyva’s creations.
Cultural Shake – The current buzzword is mix: graphics, patterns, materials combined in a casual way, creating personal fittings and expressing the desire not to conform. With razored cuts, dried with beach wave effects, and colors inspired by Marsala shades, Cultural Shake plays with freedom of speech and the search for lightness, creating carefree looks for easy summer days and composed styles for special occasions.
Studio 54 – With the strong comeback of glitter, black leather, and lamé on the catwalks, a specific reference to nightlife is what Italian Style Energy interprets in its Studio 54 collection. Inspired by the mythical New York nightclub where everything was over the top, hair also asserted the character of those years, with fashion for a woman who dares, imperfect finishing, and mainly cold colors, for that rockstar style that never dates.
Through the showcase of colors and volumes of the Spring/Summer 2015 Collection from Framesi, it’s time to move, evolve, and elevate styling to a higher level.
As an events company with a high regard for excellence, Lead Events PH is unwaveringly committed to providing hands-on and utmost expertise when mounting affairs such as hair shows, social events, and the like. Time and time agan, we continue to bring forward fresh and creative concepts for our clients to entrench that we deliver the best results with the promise that all undertakings will be carried out smoothly and seamlessly.